Postman
GTM Launches & Product Updates
Project Overview
Role: Creative Director
Year: 2022-Present
The Postman blog is a central hub for API resources, news, and community insights, helping developers learn best practices, explore new features, and stay current with industry trends.
I created 200+ unique blog illustrations that became key to Postman’s visual storytelling. Each design was broken into individual elements and added to our shared illustration library, allowing teams across the company to self-serve high-quality assets for social media, presentations, events, and marketing materials. This streamlined content creation and maintained brand consistency.
2026 Brand Explorations
The postman.ai page is the spearhead of Postman's 2026 brand refresh- a ground up rethink of how the company presents itself as an AI-native platform.
